Our Story

The Profile Story

Men's Performance Grooming by Rob Lowe

“Over the course of my career, I have learned all the tricks of the trade for maintaining clean, healthy and younger-looking skin. I have taken that knowledge to another level in creating PROFILE™. Now, men everywhere can have the same benefits helping them look and feel their best.”

- Rob Lowe

R3 Performance


Helps soothe and calm skin from the elements and the effects of shaving.


Helps Hydrates and moisturizes for a youthful, invigorated look.


Helps erase the visual signs of aging by rebuilding skin while lifting, firming and reducing fine lines.

Maximize Your Potential with Profile

High performance grooming products for men that provide results you can feel and see

Our Mission

PROFILE’s purpose is to offer high performance grooming products for men that provide results you can feel and see. Rob believes every man should have access to what he needs to maximize his potential and put his best face forward.

Our Difference

Unlike traditional men’s grooming, PROFILE™ products are:
  • Toxic Free certified.
  • Contain no added water, each ingredient has a concentrated purpose.
  • Held to the strictest quality standards and are dermatologist tested.

R3 Performance

Male skin is up to 30% thicker than women’s skin. It also contains testosterone which makes it 20% oilier. Men’s pores are bigger, their oil glands are smaller and they perspire more. Men’s skin also ages differently than women’s skin. PROFILE™ proprietary R3 formulas are designed with these specifics in mind.